Airbus Helicopters has launched a specific brand and product offering directed at the corporate and business travel market.
Airbus Corporate Helicopters (ACH) was unveiled at the European Business Aviation Convention and Exhibition (EBACE) in Geneva, Switzerland, on Monday.
Airbus believes that ACH will complement the existing Airbus Corporate Jets to offer customers a complete range of custom aircraft.
"ACH provides an exclusive platform from which customers can benefit from best in class products, tailored completion and service," Airbus Helicopters has said.
"Mirroring the successful sister brand Airbus Corporate Jets (ACJ), ACH will provide current and future customers an end-to-end exclusive ownership experience ranging from advice helping customers to choose the right aircraft and design a bespoke style.
"Finally, customers will benefit throughout the period of ownership from a concierge-style support service which, in addition to ensuring the highest availability of the aircraft anywhere in the world, will help preserve the aircraft’s resale value as a result of a dedicated care and support by the manufacturer."
Helicopters are to be offered with one of three levels of interior: ACH Line, which is Airbus in-house light and efficient design; ACH Exclusive, which has a higher level of luxury and comfort; and ACH Editions, where the interior is created by external designers known for style and comfort, such as Mercedes Benz.
More information is on the Airbus Helicopters website.